We have to be honest about what we want and take risks rather than lie to ourselves and make excuses to stay in our comfort zone.
-Ray Bennett
I have been reading the book “How To Change” by Katy Milkman. In the book, she addresses present bias otherwise known as laziness. She says that if you can recognize when the path of least resistance is at work we can learn to harness it for good.
I pondered that thought for a little while and took a closer look at some of the things I do that are not helping me hit my business goals each month. The first thing that came to mind is that I am not actively seeking ways to bring in money. Like many business owners, I use many tools that help to run my business and for the most part they are not very expensive especially since I work from home. It’s easy for me to just make a small business loan to my business each month to cover these expenses. It wasn’t until I sat down and talked with a financial person who asked me: “what else would I like to do in life?” She had me write out both my personal and professional goals so that we could make a budget plan to achieve these goals. Once I could see the budget in front of me, she brought to my attention that if I wasn’t making the business loan to myself each month, I could hit my plans a little bit faster.
By using the default setting of making a small business loan to myself each month, it kept me in a comfortable spot in my business. Since my expenses were being covered by the loan, I didn’t have a desire to look for other income sources. That’s when I realized, I was letting present bias or laziness work against me.
When it came down to setting up my budget for the following month, I “short changed” my business loan. I was forced to set a financial goal that would get my brain working to find or scan income generating sources. My brain had to go to work to find a way to make up the difference. I am proud to admit that I hit my financial goal for that month. It was definitely a bit uncomfortable, but my didn’t fail me, it simply went to work.
So my question for you is this… what are you doing right now that is keeping you in the comfort zone? Are you letting present bias or laziness help or hurt you? What small change can you make that will get your brain to wake up and go to work?
Follow up with me and let me know.
Quote Source: https://www.wisesayings.com/uncomfortable-quotes/
Amazon Affiliate link to purchase “How To Change” – Katy Milkman: https://amzn.to/3tsxBG8
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